Screens of tomorrow: a guide
for content driving change
Screens of Tomorrow is a movement initiated in early 2022 by a hundred French audiovisual and film professionals who want to tell stories that highlight a more inclusive and sustainable society in their fictions. Together, they created a guide to help industry professionals question the role social and environmental issues play in the stories they tell.
The guide was adapted and updated in 2023 by professionals in the video game industry (studios, publishers, associations and experts). It allows to reflect upon the representations conveyed by video games and their environmental impact without being dogmatic or hindering creativity.
This non-profit collective approach was initiated by Sparknews (the organisation behind the Screens of Tomorrow audiovisual movement) in partnership with the French National Video Game Union (SNJV) and the support of the French National Agency for Ecological Transition (ADEME).
The guide
This guide can be used for all types of games. These games retain the codes of successful games and help to raise public awareness by normalising sustainable and inclusive behaviours.
This guide is intended for creative teams as well as those occupying publishing and support roles. It includes a questionnaire and resource centre to promote dialogue between teams, so everyone can take action within their own context as part of a collective, industry-wide approach.
The two-part guide first prompts users to reflect upon the creative elements that can enrich a game’s narrative and gameplay while helping to develop new references for players. Next, it addresses the environmental and social responsibility of studios and games to limit their impact.
The resource centre
This resource centre allows you to deepen your knowledge of social and environmental issues and how they are represented or addressed within your industry. It provides access to a non-exhaustive library of reports and studies that address these issues. It also introduces tools, organisations and experts you can call upon to take the next step.
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SOCIÉTÉ FRANÇAISE D’ECOLOGIE – Have representations of nature become simpler in the last 70 years?
This study analyses the dynamics of nature representations in Walt Disney films. A few key figures To go further
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NLM – A Growing Disconnection From Nature Is Evident in Cultural Products
This study analyses the increasing disconnection from nature in cultural products since 1950. Since then, references to nature have steadily decreased in fiction books, song lyrics, and movie scripts, in […]
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WRI – World Resources Institute
World Resources Institute is a global research organisation that works with governments, businesses, multilateral institutions and civil society groups to develop practical solutions that improve people’s lives and allow nature […]
With the support of
Aude Mazereau
Lead Game Designer – Production at Gameloft
Thomas Planques
Co-founder of Game Impact
Pascal Sontag
Director of Communications at Gameloft
Emmanuel Obert
Chief Content Officer at New Tales
Louise Le Guen
Communications Manager at Lightbulb Crew
Laura Driancourt
Chief Executive Officer of Projet Adelphité
Guillaume Le Bris
Expert in digital eco-design and technical design at GLB SSD
Pierre Forest
Chief Executive Officer of Gamesplanet
Judith Tripard
HR and CSR Manager at Oh BiBi
Mickael dell’Ova
Senior Player Experience Designer and founder of the EthicALL Game Jam at EthicALL Games
Naïla Bayou
Creative Producer at Focus Entertainment
Arnaud Fayolle
Art Director at Ubisoft Positive Play and IGDA Climate SIG Co-Chair
Anna Bressan
Artistic director, teacher and Secretary of Women in Games France
David Rabineau
Chairman of Homo Ludens
Jérôme Cattenot
Artistic Director & Co-Founder, DOWiNO
Catherine Rolland
Project Manager for the École polytechnique Science and Video Games Chair & Student at CNAM-ENJMIN
Jennifer Lufau
Consultant Marketing & Inclusion in video games and Founder of Afrogameuses
Mickaël Newton
Ingame Social Innovation Manager at Ubisoft
Erwan Le Breton
Chairman of Hawkswell Studios
Valérie Martin
Head of the Citizen Mobilisation and Media Department at ADEME (French Environment and Energy Management Agency)
Louis-Raphaël Malbois
Project Manager at the French National Video Game Union
Caroline de Chantérac
Director of Culture Programmes at Sparknews
Alma Gavazzi
Culture Projects Manager at Sparknews
Sandra de Bailliencourt
Executive for impact & innovative businesses
Vanessa Kaplan
Director of Operations at the French National Video Game Union